Privacy Policy
Effective Date: 02/03/2026
Urban Willow is committed to protecting and respecting your privacy. This Privacy Policy explains explains how we collect, use, store, and protect your personal information when you visit our website, contact us, or use our property sourcing services.
Information We Collect
We may collect and process the following information:
Information You Provide
- Full name
- Email address
- Telephone number
- Postal Address
- Investment criteria and property preferences
- Financial Information provided during enquiries
- Any information you submit through forms on our website
Information We Collect Automatically
When you visit our website, we may collect:
- IP address
- Browser type and version
- Device Information
- Pages visited
- Date and time of visits
- Referral sources
- Cookie and tracking data
How We Use Your Information
We use your information to:
- Respond to enquiries and provide customer support
- Deliver property sourcing services
- Match suitable investment opportunities to your requirements
- Send relevant updates and marketing communications
- Improve our website and services
- Comply with legal and regulatory obligations
- Prevent fraud and maintain security
Legal Basis For Processing
Under UK GDPR, We process personal data under one or more of the following lawful bases:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests, provided these do not override your rights
Marketing Communications
We may send you information about property investment opportunities, market updates, and our services.
You may opt out of marketing communications at any time by:
- Clicking the unsubscribe link in emails
- Contacting us directly
We'll only send marketing communications where we have a lawful basis to do so.
Sharing Your Information
We may share your information with:
- Professional advisors
- Mortgage brokers and financial professionals (where authorised)
- Solicitors and conveyancing professionals
- Property developers, vendors, and agents
- Service providers supporting our business operations
- Regulatory authorities where required by law
We do not sell your data to third-parties.
Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.
While we take reasonable precautions, no internet transmission can be guaranteed to be completely secure.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, including legal, regulatory, tax, and business requirements.
When data is no longer required, it will be securely deleted or anonymised.
Your Rights
Under Uk Data Protections laws, you have the right to:
- Access your personal data
- Correct Inaccurate Information
- Request deletion of your data
- Restrict processing
- Object to processing
- Request data portability
- Withdraw consent where processing is based on consent
To exercise these rights, please contact us via the details provided.
Cookies
Our website may use cookies and similar technologies to improve user experience and analyse website performance.
You can manage cookie preferences through your browser settings.
For more information, please see our Cookie Policy.
Third-party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external websites.
We encourage you to review their privacy policies before providing personal information.
Complaints
If you believe we have not handled your personal information correctly, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO).
Information can be found at: https://ico.org.uk
Changes To This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.
We recommend reviewing this policy periodically.